Be where your customers are - Online - Marketing your business digitally is becoming increasingly important, but where do you start?

Developed exclusively for Tyne & Wear and Northumberland businesses, our Autumn series of digital masterclasses will help you get to grips with digital dialogue – whether you’re a novice or you surf the net like a ninja – but don’t know how to apply your knowledge into your business.

Joining forces with Scott Digital, our fully-funded virtual sessions introduce you to ways of ensuring every click counts, how you can analyse your effort and see a return from your digital dialogue.

Masterclass information

We run a range of different Masterclass topics throughout the year.

A useful session aimed at business owners that have an established website with google analytics in place but are keen to increase confidence and understand its potential. Hands-on support showing key metrics and helpful reporting. Includes troubleshooting time to rectify possible analytics configuration.

A session designed for the digitally distressed and directionless. This session will help you identify what, when and how you dive into digital. We’ll show you how to:

  • Choose the right social networks for your business.
  • Identify your target audience.
  • Plan content that suits the network and your audience.

We’ll show you the best bits for your business – making sure digital delivers.

An informative introductory session to the WordPress dashboard showing basic tools and navigation, how to edit and adjust as well as change themes and plugins. Ideal for those that have a self-hosted version installed already.

  • Create pages using the WordPress blocks editor.
  • Customise a free theme to reflect your branding.
  • Install and set up plugins to add functionality to your website.

A great opportunity to create branded graphics for your business. This easy session will help navigate and use the app itself – identifying ways of using this platform for social media.

An informative workshop aimed at business owners that are keen to understand what google needs to improve rankings and how to make changes to help increase website performance.

  • Recognise how Google ranks websites.
  • Identify three things you can improve to boost your site’s performance in search.
  • Create a list of factors that influence where your site appears in Google.

A great opportunity to identify and develop a list of actionable improvements.

A useful introductory session to recognise the platform’s basic features and how to use the channel to promote your business with the workshop ending with you creating your own social media plan.


The North East Business Support Fund provides funding to allow currently trading, North East based SME's to attend one of a range of free to access workshops.

Location: We are currently only able to support businesses based in Northumberland and Tyne and Wear. Unfortunately, at this stage, we are unable to take applications from businesses based in the Tees Valley.

Previous funding: If you are based in Northumberland or Tyne and Wear and you've recieved NEBSF funding from us since September 2015, you will not be eligible for the workshop programme.

Frequently Asked Questions

How many people can attend from each business? Each eligible business can send one person on the Masterclass.

Do I have to attend more than one session? Yes, you'll need to attend at least 12 hours of sessions in total.

Want to talk to us first - just call 01670 813322.

Apply for your place

Choose your sessions and apply for a fully funded place on our Masterclasses

Go to the application form


Register your business as an NBSL provider and stay up to date with the latest funding information.

If you provide business support services like marketing, business planning, human resources or financial planning find out how you could register with us to offer a grant of up to £3200 to your clients for work that you do for them.

Find out more

Our Programmes

From start up to growth.

Our unique support programmes can provide help no matter what stage your business is at.